A controversy or crisis can test the leadership communication skills of the most seasoned executives. During these intense and often uncertain times, the media shifts into high gear and key stakeholders demand attention. In addition to factually accurate and inaccurate reporting of negative operational or financial events, rumour and speculation can become rampant. It is crucial that an organization establishes itself as the source for accurate information and creates a framework for timely communication.
Issues Management & Crisis Communications programs are highly focused and include intense strategy, simulation, practice and critique. Participants have the opportunity to manage a highly customized tabletop scenario focused on an evolving controversy or crisis incident. Journalists provide realistic responses to the actions and messages of spokespersons. Participants will face intense communication venues such as ambush media interviews, contentious news conferences, hostile inquiries from government officials, and phone calls from activists and NGOs with cause-related agendas.